Meet Vegan Fueled Ultraman Rich Roll

RichRollAfter.jpgAthletes looking to boost their performance and health may want to take a cue from vegan ultra-distance endurance athlete Rich Roll. A lawyer and father of four, Rich Roll was named one of 2009's "25 Fittest Guys in the World" by Men's Fitness Magazine and he recently spoke with CNN's Dr. Sanjay Gupta about his decision to fuel his body with meat-free meals.

Rich Roll first began his plant-based diet experiment in 2006 after realizing that he was fifty pounds overweight. The rest is history: In 2008 and 2009, Rich was a top finisher at the Ultraman World Championship - a grueling race in Hawaii that involves a 6.2 mile ocean swim, 261.4 miles of biking, and a 52.4 mile run. Rich Roll is now fitter than ever, and in May, he completed five Ironman-distance triathlons on five islands of Hawaii in less than one week!

Writing for CNN's The Chart blog, Rich Roll credits his inspiring athletic achievements to his healthy vegan diet of "very nutrient dense plant-based foods and recipes that have enhanced not just my overall health, but my athletic ability." Rich Roll and his wife, Julie Piatt, are sharing such recipes in Jai Seed - a new, colorful vegan e-cookbook featuring 48 tasty family recipes and basic tips on vegan nutrition.

Clearly, world-class athletes like Rich Roll are living proof that athletically inclined people can thrive on cruelty-free vegetarian and vegan diets. Ready to get fit? Visit ChooseVeg.com to find vegan health information and hundreds of mouthwatering recipes.