Mercy For Animals is and will always be a vegan organization. Period. We advocate veganism in a myriad of ways: from our groundbreaking videos and social media campaigns to our innovative websites and more. We will never endorse the myth of humane meat, dairy, or eggs.
In addition to promoting veganism, we mount campaigns aimed at pushing companies to adopt meaningful animal welfare policies.
This is why:
At this very moment literally billions of cows, pigs, chickens, fish, and other animals are suffering at factory farms. While such astronomical numbers may be impossible to imagine, we must remember that these are real animals. They are thinking, feeling individuals. And while we work hard toward the day when no animal has to become a person’s meal, we also know there’s more we can do. We can help the animals who are exploited suffer less.
Through our corporate engagement work, we are able to reduce suffering for millions of animals every year. Will these animals still be slaughtered? Yes. Is this reduction the endgame? Hell no. But for each one of these animals, it can make a huge difference.
Put yourself in a mother pig’s place for a minute: You live nearly your entire life trapped in a cage where you can’t even turn around; you literally go insane from the torment. Would you argue that you wouldn’t want to be let out, that life wouldn’t be better if you could actually walk around, stretch your legs, or simply move more than a step without bumping into the bars of your cage?
Some mistakenly argue that by working to reduce suffering at factory farms, we’re somehow promoting the consumption of meat, dairy, and eggs. But nothing could be further from the truth. In fact, data suggests that public animal welfare campaigns actually result in a drop in sales of animal products.
Let us be clear: We will never stop promoting veganism and encouraging everyone to ditch meat, dairy, and eggs. But we also have an obligation to help alleviate animal suffering wherever it is and lessen the daily hell.
If you have more questions, feel free to contact us. We’re proud of our work and will never stop fighting to end the cruelty farmed animals endure.